Hand out the pocket cards to your team and talk about the ideas together ... a quick meeting to remind everyone how to stay focused on making the good things happen.
Include the pocket cards with other handouts at a meeting as an added reminder of the card's points/ topic.
Use the pocket cards to reinforce a focus-on-results attitude for an upcoming project or when announcing a new organizational objective. ("It's going to be challenging but also exciting when we make it happen. As leaders, let's be sure to encourage everyone to be positive and stay focused on results. Here are some pocket-sized cards that you can pass out to your team to help you talk about some of those little attitude issues that can sometimes get in the way.")
Attach a pocket card to a pay stub with a note of congratulations ("Thanks for being resilient/ pushing your luck/ topic of card!").
Include the pocket cards with any internal organizational mailings.
To add value to a book you give someone, place a pocket card inside. They make great bookmarks.
Introduce the ideas of a particular pocket card to everyone in a meeting. Then leave another card that supports the original idea on everyone's desk (or stand one up in everyone's computer keyboard) a couple weeks later to reinforce the ideas. For example, you might talk about minimizing ego at the first meeting using the Be No Ego card and then follow it up with the Declaration of Contribution card or No Excuses card.
Give the pocket cards to people you interview and ask them to review the points before your next meeting. Discuss the ideas and learn more about their attitude toward the topic and points. Go deeper with this idea using one of our books. Click here for how to do it.
Help set the tone and give the pocket cards out to new hires in your onboarding package.