Our 6 short books below are inspiring millions
of people and thousands of organizations.

At 211 degrees, water is hot.
At 212 degrees, it boils.
And with boiling water, comes steam.
And with steam, you can power a train.

One extra degree makes all the difference.

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212° the extra degree Book

Enjoy more with a little extra effort & care

This is the original bestselling 212 (two-twelve) book by Sam Parker that's inspiring millions of people around the world.

20 minutes to read. Permanent change.

See inside the book » Buy the book » Shop all 212 products »

212° the extra degree book meeting

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  • 212° the extra degree® book fron cover
  • 212° the extra degree® book table on contents
  • 212° the extra degree® book pages 1 & 2
  • 212° the extra degree® book pages 3 & 4
  • 212° the extra degree® book pages 5 & 6
  • 212° the extra degree® book pages 16 & 17
  • 212° the extra degree® book pages 18 & 19
  • 212° the extra degree® book pages 56 & 57
  • 212° the extra degree® book pages 60 & 61
  • 212° the extra degree® book pages 72 & 73
  • 212° the extra degree® book overview
  • 212° the extra degree® book back cover
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Model the behavior you want to see.
Connect with the people you lead.
Involve them as much as possible.

That's it. Wonderfully simple.

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Lead Simply Book

Be a better leader

Model. Connect. Involve. That's your framework for leadership ... your simple, day-to-day, in-the-trenches formula for creating a special team of people.

25 minutes to read. A beautifully simple path to a better culture.

See inside the book » Buy the book » Shop all Lead Simply products »

Lead Simply book meeting

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Call us in Richmond, Virginia with questions. 804-762-4500

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  • Lead Simply book front cover
  • Lead Simply book table of contents
  • Lead Simply book page 1
  • Lead Simply book pages 2 & 3
  • Lead Simply book pages 4 & 5
  • Lead Simply book pages 6 & 7
  • Lead Simply book pages 30 & 31
  • Lead Simply book pages 42 & 43
  • Lead Simply book pages 60 & 61
  • Lead Simply book overview
  • Lead Simply book back cover
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It's a reminder to happily serve.

There are 5 ways to Smile and 4 ways to Move.

A more enjoyable day for everyone.
That's the goal.

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Smile & Move Book

Embrace a positive attitude toward service

This is Sam Parker's bestselling follow-up book to 212. Read it in 20 minutes.

5 ways to Smile: Wake up. Be thankful. Be approachable. Complain less. Smile more.

4 ways to Move: Start early and go long. Go beyond expectations. Have a sense of urgency. Be resourceful and resilient.

See inside the book » Buy the book » Shop all Smile & Move products »

Smile & Move book meeting

Please enter your email to read the sample and have a copy of it sent to you.

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Call us in Richmond, Virginia with questions. 804-762-4500

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  • Smile & Move book front cover
  • Smile & Move book table of contents
  • Smile & Move book pages 20 & 21
  • Smile & Move book pages 22 & 23
  • Smile & Move book pages 56 & 57
  • Smile & Move book pages 58 & 59
  • Smile & Move book pages 66 & 67
  • Smile & Move book pages 68 & 69
  • Smile & Move book pages 70 & 71
  • Smile & Move book overview
  • Smile & Move book back cover
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With everything, there's a line.

On one side of the line is a greater chance to make good things happen. On the other side of the line, there's less of a chance.

Make the choice to Cross The Line.
It's where the good stuff is.

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Cross The Line Book

Commit to going
beyond mediocrity

This message is about making the choice to Commit, Work Hard, Focus, and Bounce Back when things get tough.

An inspiring 20-minute manifesto about commitment and resolve.

See inside the book » Buy the book » Shop all Cross The Line products »

Cross The Line book meeting

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Call us in Richmond, Virginia with questions. 804-762-4500

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  • Cross The Line book front cover
  • Cross The Line book table of contents
  • Cross The Line book page 1
  • Cross The Line book pages 2 & 3
  • Cross The Line book pages 4 & 5
  • Cross The Line book pages 8 & 9
  • Cross The Line book pages 14 & 15
  • Cross The Line book pages 16 & 17
  • Cross The Line book pages 18 & 19
  • Cross The Line book pages 20 & 21
  • Cross The Line book pages 42 & 43
  • Cross The Line book overview
  • Cross The Line book back cover
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Part of the problem is the eggshells.

We've laid them out around ourselves and become worried about stepping on those that others have laid around themselves.

Loving our people is the way to
something better.

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Love Your People Book

Enjoy better relationships and more trust

8 points to Loving Your People: Contribute. Be kind. Be patient. Be honest. Encourage people. Apologize. Forgive. Thank people.

No kittens or rainbows. Just truth in a 5-minute booklet.

See inside the booklet » Buy the booklet » Shop all Love Your People products »

Love Your People booklet meeting

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  • Love Your People booklet front cover
  • Love Your People booklet pages 1 & 2
  • Love Your People booklet pages 4 & 5
  • Love Your People booklet pages 6 & 7
  • Love Your People booklet overview
  • Love Your People booklet back cover
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SalesTough (adjective)

01/ Characterized by uncompromising determination
02/ Resilient and results-oriented
03/ Relentlessly prepared, objective & service-minded

Would you want to be anything else?

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SalesTough Book

8 fundamentals to
selling better

How to be SalesTough: 1. Nothing interrupts the money hours 2. Start early & go long 3. Calls first, paperwork last 4. Open strong 5. Know everyone (network more) 6. Close comfortably & confidently 7. Solve problems (don't share them) 8. Evaluate your personal sales value.

Read it in 30 minutes and sell better forever.

See inside the book » Buy the book » Shop all SalesTough products »

SalesTough book meeting

Please enter your email to read the sample and have a copy of it sent to you.

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You can easily unsubscribe anytime (but you won't want to).

Call us in Richmond, Virginia with questions. 804-762-4500

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  • SalesTough book front cover
  • SalesTough book table of contents
  • SalesTough book pages 9 & 11
  • SalesTough book pages 13 & 15
  • SalesTough book pages 16 & 17
  • SalesTough book pages 31 & 33
  • SalesTough book pages 34 & 35
  • SalesTough book pages 61 & 63
  • SalesTough book pages 64 & 65
  • SalesTough book pages 66 & 67
  • SalesTough book overview
  • SalesTough book back cover
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Stay inspired.