30 minutes to read. A lifetime of better sales results to enjoy. 95 wonderfully-designed pages in a 4 x 6-inch paperback book (fits in a back pocket).
Includes the classic 1500-word essay on initiative and responsibility, 'A Message to Garcia' (written in 1899, still a must-read with today's military and business leaders).
Discussion time of 15 - 60 minutes, depending on your conversation style and how much group interaction you want.
The SalesTough Book Discussion Package includes...
10 - SalesTough Books
1 - Leader's Guide written by the authors to help you introduce, discuss, and reinforce the SalesTough message (includes discussion questions, tips for guiding a meaningful conversation, and ideas for using the supportive reinforcement material ... experienced discussion leader or not, this will save you preparation time and help you have a great conversation)
10 - SalesTough Pocket Cards (they make great bookmarks and reminders)
10 - Be Resilient Pocket Cards (resilience is an important part of being SalesTough)